While most global brands are looking for filming locations around the globe to better convey the ideas of new collections, American brand Marc Jacobs has chosen the city of Kremenchuk to shoot the new Spring/Summer 2020 collection.
And Ukrainian model Oleksandra Melnychuk became the face of SS 2020Campaign.
Moreover, Sasha starred with her family in her hometown and even in her parents’ house and school.
The heartfelt family collection of Marc Jacobs was appreciated not only by Ukrainians, but also by all world fashion connoisseurs.
The Marc Jacobs team came to Ukraine not for the first time. Last year, the American brand presented a shoot with Ukrainian ballerina Sonia Mokhova, filmed on the beach and fields of Odessa.
And we are again convinced that VOVK is on the right track. As a Ukrainian brand, we want to continue to popularize Ukraine. Of course, the whole world is beautiful and there are incredible places in every corner of the Earth.
But Ukraine is magical, and we will continue to prove it.
Here is a photo archive of our Campaings:
ZHULIANY STATE AVIATION MUSEUM
PYROGOVO MUSEUM
LAKE SYNEVYR
KINBURNSKA SPIT
NATIONAL BOTANICAL GARDEN NAMED AFTER M.GRYSHKO
